Exploring Individual Entrepreneurial Orientation and Its Dimensions: A Conceptual Paper

Authors

  • Muhamad Nikmatullah Ajwad Adnan Faculty of Entrepreneurship and Business, University Malaysia Kelantan, City Campus, Pengkalan Chepa, 16100, Kota Bharu, Kelantan, Malaysia.
  • Mohd Rafi Yaacob Faculty of Entrepreneurship and Business, University Malaysia Kelantan, City Campus, Pengkalan Chepa, 16100, Kota Bharu, Kelantan, Malaysia.
  • Dzulkifli Mukhtar Faculty of Entrepreneurship and Business, University Malaysia Kelantan, City Campus, Pengkalan Chepa, 16100, Kota Bharu, Kelantan, Malaysia.
  • Nawi Abdullah Faculty of Business and Economics, University Malaya, 50603, Federal Territory of Kuala Lumpur, Kuala Lumpur, Malaysia.

DOI:

https://doi.org/10.17687/snjtf234

Keywords:

Entrepreneurship, SMEs, Individual Entrepreneurial Orientation

Abstract

Entrepreneurship is a significant factor that directly and indirectly influences a nation's economy and plays a crucial role in shaping its economic landscape. The long-term economic development and success of any country depends on innovative approaches and entrepreneurial initiatives. This study aims to provide a literature review on individual entrepreneurial orientation (IEO), emphasizing the significance of its five dimensions: risk-taking, competitive aggressiveness, autonomy, proactiveness, and innovativeness. By so doing, this study contributes to the literature by addressing the initial stages of conceptual model building for IEO and its dimensions, specifically within the context of small and medium-sized enterprises (SMEs).

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Published

30-09-2025

How to Cite

Exploring Individual Entrepreneurial Orientation and Its Dimensions: A Conceptual Paper. (2025). Journal of Entrepreneurship and Business, 13(2), 30-41. https://doi.org/10.17687/snjtf234

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