A Study of Influenced Factors toward Student Loyalty Among Private Universities in Kedah. Journal of Entrepreneurship and Business, [S. l.], v. 11, n. 1, p. 65–78, 2023. DOI: 10.17687/jeb.v11i1.926. Disponível em: https://journal.umk.edu.my/index.php/jeb/article/view/926. Acesso em: 20 aug. 2025.